diff --git a/drivers/ufs/ufs.c b/drivers/ufs/ufs.c
index d2df5c26f76..e34e4586224 100644
--- a/drivers/ufs/ufs.c
+++ b/drivers/ufs/ufs.c
@@ -462,9 +462,7 @@ static int ufshcd_link_startup(struct ufs_hba *hba)
 {
 	int ret;
 	int retries = DME_LINKSTARTUP_RETRIES;
-	bool link_startup_again = true;
 
-link_startup:
 	do {
 		ufshcd_ops_link_startup_notify(hba, PRE_CHANGE);
 
@@ -490,12 +488,6 @@ link_startup:
 		/* failed to get the link up... retire */
 		goto out;
 
-	if (link_startup_again) {
-		link_startup_again = false;
-		retries = DME_LINKSTARTUP_RETRIES;
-		goto link_startup;
-	}
-
 	/* Mark that link is up in PWM-G1, 1-lane, SLOW-AUTO mode */
 	ufshcd_init_pwr_info(hba);